Social media tools for PR

Carla López Rodríguez

How many times have there been instances when you simply couldn’t decide what to choose from the vast range of tools that social media offers for PR? Have you ever been confused whether to go only for Twitter and Facebook or to use a mix of some more not so known yet useful tools? This post will help you decide which tools you should be going for and how they can help you spread the word in right way to your right audience.

According to me, following are some vital tools which you can use to build your online presence, manage online reputation and at the same time reach out to your target audience in order to engage them with your brand:

1.      Facebook:

Facebook is regarded as one the most powerful and influential social media tool for PR. If you want to create awareness, increase your reach, make announcements…

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